Hollywood & Soft Power with Rob Long

Hollywood’s screenwriter and producer, Rob Long joins Brand Finance for a live webinar to discuss his views on Hollywood and Soft Power.

Contributor to the long-running award-winning television program Cheers, and co-creator of a series of other popular sitcoms, Rob is also renowned as one of Hollywood’s most notorious political commentators. Starting out in 1993, Rob wrote a fortnightly political satire column for National Review titled ‘Letters from Al’, which revealed insider information about government figures, as well as humorous speculation on their roles in public controversies. Rob consequently became contributing editor of the National Review, where he shares his views on political and social topics, especially mass media and Hollywood politics. He also founded Ricochet, a dedicated political news and commentary website.

Rob Long joins Brand Finance to discuss predictions for the next Global Soft Power Index – the world’s most comprehensive research study on perceptions of soft power,…